Based on prowess for product development, Locker tasked us with a bold ask: to transform their existing browser extension into a full-on app.
Turning a digital accessory into a full-blown outfit.
The leadership team at Locker had seen our work before. It was the digital prowess that we exemplified on the Camber app that sealed the alignment and proved we were the right partners to engineer a solution.
Locker envisioned a web product that could insert itself into the traditional shopping process by capturing users’ attention while browsing, and shifting the impulse to save a look as inspiration into moving the item straight into the checkout tab.
Services
- Strategy,
- UX/UI,
- Design
Fashion preferences become purchases.
Our approach aimed to parlay the habitual impulses of browsing into a compelling shopping experience. By integrating elements of inspiration-hunting from platforms like Pinterest, we set out to flip online bookmarking into ecomm purchases.
Through detailed IA mapping that rewarded buying behavior at every pinpoint, we birthed an MVP that not only enhanced Locker's functionality but also introduced seamless shopping capabilities that paid off with a synergy of utility and style.
As natural as putting on a pair of jeans.
With the launch of the MVP, Locker quickly established itself as a digital destination that empowers users to save, shop, and explore with unparalleled ease.
For us, the project reinforced both our love of fashion and our comfort creating easily digestible and appealing output when faced with the most complex array of inputs.
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Bundled projects are for clients who know exactly what they need. Off the shelf and on-target, everything included.
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- Project management
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